The Mainmultimedia Advantage: Addressing Small Business Challenges

In today's fast-paced and highly competitive business landscape, small enterprises face a myriad of challenges, which often make it difficult to achieve substantial growth. From electricity and load shedding issues, which continue to disrupt daily operations, to the constant struggle of acquiring a steady stream of qualified leads, businesses in South Africa require innovative solutions to stay afloat and flourish.

LinkedIn Business Page Management and B2B Lead Generation

Cold calling is the selling of yesterday. Building client relationships on LinkedIn is a vital part on any sales strategy if you are looking to build your business-to-business revenue.

When you are ready to start your new business venture you need to think about all the ways this product or service can make you money. How many incomes can you get from this one business? Can you build multiple income streams and can you make those income streams passive income streams?

What is automation and how can sales and marketing automation grow my business?

Automation simply means that we take some of our business process and automate them. You can automate many different functions in your business-like finance and sales and marketing. By reducing the risk of human error in common daily tasks, automation gives you predictable and repeatable processes for managing configurations to improve consistency, speed changes and increase uptime. Automation gives us more time to work on the business and less in the business.

Building Strategies for Marketing That Works

Marketing is the planning and action of activities that include promotion and resulting in the selling of products or services.

Building a Brand

What is branding, exactly? Contrary to popular belief, branding is far more than just a logo. Your customers’ first impression of your company is formed through your brand.

How to Name Your Business

When it comes to naming your business, is your first thought to use your name, child’s name, initials, or joining your nieces’ names? I ask this because 70% of young people I mentor want to use one of the previous ideas to name their business.